Services for Food & Beverage Brands
You're not building just another product. You're crafting something people will remember, talk about, and come back for. Your brand should reflect that with hand-drawn details, strategic thinking, and a look that demands attention.
We specialize in three things: brand identities that tell your story, packaging that stops the scroll (and the shopper), and custom illustration that brings your vision to life.
Here's how we work:
Brand Identity
Every great brand has a story. We know how to tell it so people actually listen.
Whether you're launching a new product line, expanding your restaurant concept, or giving your established brand a fresh look, we'll create a brand identity that captures what makes your ingredients, recipes, or experience special.
Dearly Departed Sardine Co. Branding & Packaging
Packaging
Great products deserve great packaging.
We design labels, tins, boxes, and bags that do the work your product can't: stop people, communicate quality, and make them want more.
In food and beverage, where packaging is often the first (and only) chance to make an impression, we'll make it count.
J. Rieger Limited Edition Holiday Whiskey Label
Photography by Parker Gene
Illustration
Illustration is the difference between blending in and breaking through. Other people are okay with ChatGPT graphics, but your customers won't be.
Our illustrations make your brand impossible to replicate and will turn your customers into fans.
Planteray Rum X Condors Cove Event Tee
We only take on a limited number of projects each year to ensure every brand gets the attention it deserves.
Now Booking Projects For 2026
Packages & Pricing
Every project we do is custom, but we don't believe in making you guess what things cost. Here's how we typically work. All packages are hand-drawn, strategy-forward, and built to last.
Brand Identity
Average Project Investment: $12K
Everything you need to launch with conviction or rebrand like you really mean it.
The full system. Logo, colors, fonts, hand-drawn patterns, and guidelines. Every detail is crafted to reflect what makes your ingredients, recipes, or experience special. Your brand won't just look good. It’ll tell your story for you.
What you get:
Logo suite (primary, secondary, submarks)
Color palette and typography system
Hand-drawn visual elements and patterns
Comprehensive brand guidelines
Production-ready files for print and digital
2 rounds of revisions
Timeline: 6-8 weeks
Best for: Brands launching from scratch or ready for a complete rebrand.
Packaging
Average Project Investment: $9K
Shelf presence that makes people stop, look, and more importantly, buy.
Already have a brand and need killer packaging? Or launching a full product line from scratch? We handle both. From single SKUs to full lineups, we design packaging with hand-drawn illustration that captures attention and communicates quality.
What you get:
Custom label or package design with hand-drawn illustration
Production-ready files
2 rounds of revisions
Scope ranges from single SKU to full product lineup
Timeline: 4-12 weeks depending on complexity
Best for: Full packaging systems for retail, seasonal releases, or limited edition runs.
Illustration
Average Project Investment: $3K
Custom artwork for every application.
Every illustration is hand-drawn to fit your exact needs. No stock graphics, no templates, no AI shortcuts. We create artwork that feels like it could only belong to you. Because it does.
What you get:
Hand-drawn illustration for your specific application
Files for specified usage
2 rounds of revisions
Timeline: 3-4 weeks
Best for: Menus, merch, events, posters, website graphics, etc.
Why It Works
Award-Winning Work – AIGA Brand Design Award Winner (2024 & 2025)
Food & Beverage Specialists – We only work with brands in this space, so we know what works
Hand-Drawn Craft – Everything is custom-created, never templated
Shelf-Ready – Our work goes straight to production with all the files you need
Collaborative Process – You're involved every step of the way, with clear timelines and communication
How It Works
1. Inquiry & Discovery→ Fill out our form. We'll reach out within 24 hours to schedule a free 30-minute call where we discuss your vision, timeline, and goals.
2. Proposal → Detailed scope, pricing, and timeline.
3. Research & Strategy → We research your brand, competitors, and audience, then present a detailed moodboard and proposed creative direction. Not feeling it? We'll explore new directions at no extra cost.
4. Design & Revisions → We bring the approved direction to life, then refine based on your feedback. 2 rounds of revisions included.
5. Delivery → You get all files, organized and production-ready.
Frequently Asked Questions
Do you work with brands outside of food & beverage?
Occasionally! If you've got a cool idea that aligns with our aesthetic and process, we're open to hearing about it.
What if I only need a logo?
We believe a logo alone isn't enough. To give you the brand you deserve we provide the full system. If budget is tight, let's talk about what makes sense.
Do you offer payment plans?
Yes. For projects over $10K, we offer payment plans.
What if I don't love the first round of concepts?
No problem at all. We only move forward when you're 100% satisfied about the direction. If round one doesn't land, we'll go back to the drawing board until you are. Completely included in every project.
Can you help with printing/production?
We deliver production-ready files, and we're happy to recommend trusted printers and manufacturers. We don't handle printing directly, but we'll make sure you have everything you need.